How to write a nut graf, or nut graphTell readers what you’re going to tell ’emIf I came to your house and told you to grab your things and follow me, how far would you go?… Read the full article
Why should you write feature article leads?The New York Times runs 33% feature leadsNew York’s Grey Lady isn’t so gray any more. Topping one-third of its stories with feature leads, The New York Times covers the world in living color.… Read the full article