Craft content marketing pieces that almost write themselves

Blog writing structure | |
![]() | WCB-Alberta takes on opioid addiction Step by step: Rethink your story with the feature-style story format. |
![]() | What’s the best blog post structure? Credit Union explains EQ in a feature Keep the reader engaged from the lead to the final kicker. |
Blog writing templates | |
![]() | How to write a case study [template] How to organize a business case, step-by-step Crack the case: The best case studies focus on the client’s problem and the results, not on your organization’s solution. |
![]() | Try this how-to story template Tips for writing a tipsheet Easy as 1-2-3: Here’s how to write a how-to story — aka a tipsheet or service story. |
![]() | How to organize survey results press releases and blog posts How to write about research The results are in: The best survey results press releases and blog posts focus on the results, not on the survey itself. |