Tell your origin story, develop your process story and more
 | How to come up with a brand story ‘How we make it’ and 4 other ways to find a brand narrative Why did my husband switch cognacs? Brand storytelling made him do it. |
 | Share your subject matter expert’s own experiences Use personal stories: Share your subject’s own tales. |
 | Every business has a story to tell Find yours with an RFS (Request for Stories) Report for story: The best way to find testimonials and other stories? Ask. |