Home » Writing tips » How to write an email blast or newsletter » Do recipients skim, read or scan your email? » Quotes on skimming vs reading email
Just 24% of email recipients fully read email newsletters on mobile devices. The rest skim — or just glance at — their messages.
Find out at Think Inside the Inbox — our email-writing workshop that begins on Oct. 17.
You’ll learn how to get the word out to email recipients with our simple test, boost readership by choosing the right template for your email newsletter, and avoid getting your headline cut off on mobile email apps.
Plus: Find out how to write links that boost your click-through rate on mobile, where email recipients click on 40% fewer links.
Save up to $100 with our group discounts.
Learn to get the word out with our proven-in-the-lab techniques in our email newsletter.