Show what you can do by illustrating what you have done
Why case studies? | |
 | Why are case studies important? Your clients are your best salespeople Case in point: Case studies turn your clients into brand ambassadors, showing rather than telling what you can do for your prospects. |
How to write a case study | |
![How to write a case study [template]](https://9uogs1033zi2b47wk4ck73yp-wpengine.netdna-ssl.com/wp-content/uploads/2022/04/how-to-write-a-case-study-template-150.png) | How to write a case study [template] How to organize a business case, step-by-step Crack the case: The best case studies focus on the client’s problem and the results, not on your organization’s solution. |
![How to write a case study [example]](https://9uogs1033zi2b47wk4ck73yp-wpengine.netdna-ssl.com/wp-content/uploads/2022/04/case-study-example-150.png) | How to write a case study [example] Zimmer Inc. uses the P-S-R format What’s the problem? Use this story template to make your next case study, testimonial or narrative more dramatic and powerful. |
More on how to write a case study | |
 | Resources on how to write a good case study Tips, tricks and tools Get more techniques for writing case studies. |