‘Long grafs are a visual predictor that a story won’t work’
 | Paragraph length: Shorter is better Hit return more often How long is too long? If you want people to read your message, take a tip from The New York Times, and keep paragraphs short |
 | What’s the maximum length of a paragraph for PR pieces? Why are press release grafs so damn long? Punch out: Make your news release paragraphs short and inviting. |
 | What writers and others say “The paragraph is essentially a unit of thought, not of length. … A succession of very short ones is as irritating as very long ones are wearisome.” — H.W. Fowler, British grammarian, in Modern English Usage |
Get more tips on paragraph length on Rev Up Readership.