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Neurologists call it “the pleasure of the text,” the reward readers get from figuring out figurative language. (It can be quite a reward: If your wordplay is funny enough, your readers’ brains even deliver a little dose of dopamine.)
Bring Ann in to present Master the Art of Storytelling, a business-storytelling workshop — to your team.
There, they’ll learn to flip phrases; compress details; sub sound-alikes; list, rhyme and twist — even coin new words with free online tools that do the work for you. They’ll get inspired by some of the world’s most creative headlines. And they’ll polish their skills in a wordplay workout, with recipes from anagram to oxymoron.