Enjoy these on your holiday break
My favorite writing quote? Ever?
Writing tips
8 writing tips I’m thankful for
Check out these new techniques I’ve learned this year
This year, I’m most thankful for my family, my friends, my health — and you, my clients, customers and readers.… Read the full article
Use the active voice in writing
Write about people doing things
Which of these headlines is most likely to spur you to sign up for a webinar?
New webinar helps managers improve productivity
Or:
Get all your work done in half the time, be the office hero and go home early
The first focuses on the webinar.… Read the full article
Rethink the resume
Use marketing writing best practices
When my sister was looking for a new job, she and I worked together to rethink her resume.
We applied best practices we already use in our marcomm writing, including:
- Focus on what the reader needs, not on you and your stuff.
Voice lessons
How to write in the brand voice
Do your brand voice guidelines tell people what to write, but not how?
Let me turn your voice guidelines into a series of writing techniques.… Read the full article
Rev up your writing
Check out the new RevUpReadership.com
We’ve revved up RevUpReadership.com, the toolbox for writers, is now better than ever. Now she’s faster, friendlier and more fascinating — not to mention waaaaay better looking.… Read the full article