How to write a good PR pitchThey chew gum, don’t they?Famous story about a pitch gone bad:A PR pro at Warner-Lambert Company calls an editor at Inc. magazine. When, she asks, is Inc.… Read the full article
What is the writing process?3 steps to writing better, easier & fasterWhile we talk a lot about what to write — More stories! Fewer words! Shorter sentences! — we don’t focus so much on how.… Read the full article