Frontload headlines to putting the topic up top
When it comes to web heads, focus on the front.
That is, place your topic words at the beginning of your headline.… Read the full article
sentence length
What is a good readability score?
Benchmark readability against The Huffington Post
How does your message stand up against The Huffington Post?
After all, The Huffington Post is the third most popular online news site, after only Yahoo!… Read the full article
Top 2 ways to improve your readability score
Sentence length, word length make messages more readable
Want to see your Flesch Kincaid Grade Level drop? Your Flesch Reading Ease soar? Your Automated Readability Index hit the right target?… Read the full article
Readability smackdown
Master Class grads boost readability by up to 300%
One of my favorite parts of my Catch Your Reader Master Class is our Cut Through the Clutter smackdown.… Read the full article
Write short sentences, like The New York Times
How long should sentences be?
How long should sentences be? Take a tip from the pros at The New York Times, and keep sentences short.
We analyzed 99 stories in a recent edition of the Times.… Read the full article
How short should sentences be?
‘The 25-word rule isn’t bad as long as you don’t follow it’
How short should sentences be? Ask the experts:
A “53-word sentence feels like my junk drawer — too much information crammed into too small a space.”
— Publication coach Daphne Gray-Grant
“For readable writing that doesn’t tax your readers, vary your sentence length, seek an average in the low 20s, and cut any sentence of 45 words or more.”
— Wayne Schiess, senior lecturer at The David J.
… Read the full articleHow long should sentences be?
American Press Institute correlates sentence length, comprehension
How long should sentences be? A better question might be: How much of your piece do you want your readers to understand?… Read the full article
Short sentences boost readability
Nearly 140 years of research proves it
Here’s the problem with long sentences: Every time you add a word, you reduce comprehension. Add another one, reduce it even further.… Read the full article
Reel them in with readability
Yamaha Marine Group communicator makes message 164.57% easier to read
When Austin Roebuck needed to get the word out about how a new bill in Congress would affect his audience of fishing fanatics, he first tried a traditional message.… Read the full article
Three ways to streamline sentences
Cut a word, increase comprehension
Here’s the problem with long sentences: Every time you add a word, you reduce comprehension.
Let your sentences sprawl, and the subject, verb and object get too far away from each other.… Read the full article