Americans spend 16.2 minutes a day reading for fun
Some 69% of young executives and 43% of veteran professionals spend less than four hours a week reading for business.… Read the full article
average reading time
Measure estimated reading time to condense copy
How many minutes will it take them to read?
Writers measure copy in words, inches or pages. Readers use a different measure: time.
So instead of using writer-centric measures, think like your reader.… Read the full article
Use Average Reading Time for short content
How long will it take them to read?
I am, sadly, monolingual, so I am not able to read 20 minutes, a free commuter newspaper published in Geneva and Lausanne, Switzerland.… Read the full article