Do sync with the subject, don’t write a groaner
Don’t mix metaphors. Fewer are more persuasive. Choose one concept for comparison and stick with it.
Here are some other metaphor do’s and don’ts:
Writing workshops, communication consulting and writing services
Don’t mix metaphors. Fewer are more persuasive. Choose one concept for comparison and stick with it.
Here are some other metaphor do’s and don’ts:
Want to write more readable messages? Increase engagement on your webpages? Otherwise boost your writing skills?
As we plan our upcoming Master Classes, I’ve been creating a lot of new slides.… Read the full article
I recently attended a conference where the Nielsen Norman Group unveiled its latest eyetracking research. After more than 20 years in the lab, watching people read and respond to text, they reported this finding:
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