Corporate communication training: Rev Up Readability
Learn to measurably boost reading ease in this writing workshop
Read it and weep. More than half of all Americans have basic or below basic reading skills, according to the U.S. Department of Education’s latest adult literacy test.
That means they can sign forms, compare ticket prices for two events and look up shows in a TV guide.
- But they have trouble finding places on a map.
- Can’t calculate the cost of office supplies from a catalog.
- Are unable to compare viewpoints in two editorials.
How well are we reaching these folks with our messages?
In this writing workshop, you’ll learn out-of-the-box, proven-in-the-lab techniques for reaching more readers by making every piece you write easier to read and understand.
“One of the best career experiences I’ve had. The piece I worked on at the workshop has improved measurably. I found Rev Up Readability to be highly relevant to my daily work.”
— Scott Worden, manager, corporate communications & PR, Magna International
Read more rave reviews
What you’ll learn in this writing workshop
In this corporate communications training, you’ll master 130 years of research on best clear-writing practices:
Reach Real Readers
Get a reality check on the level at which your readers really read. (Prepare to be depressed!) Then learn to write messages that get more people to read your message faster, understand it better, remember it longer and be more likely to act on it.
Cut Through the Clutter
Would your piece be twice as good if it were half as long? Research says yes. Use a cool (free!) tool to analyze your writing for 27 readability metrics. Then get targets for your paragraphs, sentences, words and more.
Take the Numb Out of Numbers
Learn how to avoid statistics soup and data dumps; make numbers more emotional; increase understanding; choose the right chart and more. Plus, find out how to make your message more persuasive by turning numbers into things.
Start Making Sense
Jargon reduces social media reach, cuts media coverage, makes your website harder to find — even makes it seem as if you don’t understand your topic. Learn to ditch the corporate speak to write like a human.
Let Ann help you write your message
In our Master Classes, you’ll get feedback from Ann on quick writing assignments. You’ll watch as Ann edits your homework live in class. And you’ll learn from your colleagues’ feedback as well. That’s how we put the master in the Master Class!
Who should attend this writing workshop
Join this corporate communications training program if you write for:
- Business communications
- Content marketing
- Corporate communications
- Digital communications
- Employee communication
- Event communications
- External communications
- Human resources
- Internal communications
- Marketing communications
- Media relations
- Public affairs
- Public relations
- Social media
About the writing workshop trainer, Ann Wylie
Ann has earned 60 communication awards, including two International Association of Business Communicators Gold Quills — the Pulitzer Prizes of corporate communications.
Now she shares her award-winning techniques with other communicators via her writing workshops.
Ann’s training business has taken her from Hollywood to Helsinki. There, she helps communicators in organizations like Coca-Cola, Toyota, Salesforce and Eli Lilly. In Ann’s classes, they polish their skills and find new inspiration for their work.
Are you ready to reach more readers?
Learn to make every piece you write easier to read and understand. Help your audience members read your message faster, understand it better, remember it longer and be more likely to act on it.
“I have a Master’s Degree in Communications and I have worked in PR for 18 years. This course showed me how to streamline my writing to become a better communicator!”
— Beth Toll, senior public relations manager, Amtrak
Learn about our other training courses.
Questions? Please contact Ann.