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How to Write Better, Easier & Faster

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<strong>Don’t just read as a reader</strong>. Read as a writer. <a href="https://www.shutterstock.com/image-photo/smiling-black-young-man-glasses-holding-1296335626" rel="noopener" target="_blank"><em>Image by fizkes</em></a>

How do you read like a writer?

Read for technique, not just for information and entertainment Years...
<strong>Reverse-engineer it</strong> After reading good writing, you can improve your writing by figuring out how the writer wrote it. <a href="https://www.shutterstock.com/image-photo/asian-man-use-cellphone-283126391" rel="noopener" target="_blank"><em>Image by leungchopan</em></a>

To become a better writer you must read

Take it apart; put it back together In her memoir...
<strong>What’s the problem?</strong> Use this story template to make your next case study, testimonial or narrative more dramatic and powerful. <a href="https://www.shutterstock.com/image-photo/investor-lawyer-executive-speed-urgency-delay-1050029477" rel="noopener" target="_blank"><em>Image from Roman Samborskyi</em></a>

How to write a case study [example]

Zimmer Inc. uses the P-S-R format Roz Chast's "Story Template"...
<strong>Model the masters</strong> By the time he’d completed his outline, Tom Wolfe’s work was mostly done.

How to organize writing projects

Structure your message like Tom Wolfe, William Faulkner — and me...
<strong>Easy as 1-2-3</strong> Here’s how to write a how-to story — aka a tipsheet or service story. <a href="https://www.istockphoto.com/photo/make-the-first-step-gm504908890-83414357" rel="noopener" target="_blank"><em>Image by IvelinRadkov</em></a>

Try this how-to story template

Tips for writing a tipsheet Service stories aren’t news articles....
<strong>Make your message stand out …</strong> Check out these techniques to improve your storytelling, blog posts, writing process and more. <a href="https://www.istockphoto.com/photo/isolated-red-colored-pencil-stand-out-of-other-brown-pencils-gm516920328-89215823"><em>Image by PanuddaN</em></a>

Try these 8 tips for better writing

Get clicked, opened, read and shared — and more Want...
<strong>Building blocks</strong> Spend a few minutes upfront organizing your piece, and you’ll save hours later agonizing over it. Learn how to write to length with a clear structural plan.  <a href="https://www.istockphoto.com/photo/holding-three-cardboard-boxes-gm175600372-21044196" target="_blank" rel="noopener noreferrer"><em>Image by mrPliskin</em></a>

How do you organize information?

Save time — and words — with structure As a...

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