line down white

AI/Writing-process

Resources

How to Write Better, Easier & Faster

See Articles
Connect
All
  • All
  • AI writing
  • Read to write
  • Templates
  • Write Better, Easier, Faster
<strong>Feel stuck?</strong> Maybe you just need a better writing routine. <a href="https://www.shutterstock.com/es/image-photo/paper-ball-crumpled-sheet-free-hand-158553668" target="_blank" rel="noopener"><em>Image by somchai som</em></a>

How to overcome writer’s block

Work with, not against, your brain I don’t believe in...
AI/Writing process / Write Better, Easier, Faster
<strong>Think inside the box</strong> Just a handful of techniques accounted for all of the ideas behind 200 top performing ads, found a team of Israeli researchers. <a href="https://www.istockphoto.com/photo/man-empty-notes-on-finger-gm652222042-123961835" rel="noopener" target="_blank"><em>Image by reklamlar</em></a>

Creative templates outperform thinking outside the box

Templates more effective than brainstorming, free association Can creativity be...
AI/Writing process / Storytelling / Templates / Wordplay / Write Better, Easier, Faster
People remember information better when stories are organized according to well-known structures. That’s because those familiar structures fit into readers’ existing mental frameworks. <a href="https://www.shutterstock.com/image-photo/three-post-isolated-on-white-background-57228280" target="_blank" rel="noopener"><em>Image by Roxana Bashyrova</em></a>

Why use a story structure?

Plus: 18 writing templates to try People remember information better...
Storytelling / Storytelling / Templates
<strong>Just looking</strong> Firsthand observation brings your message to life. So go to the scene and observe. <a href="https://www.istockphoto.com/photo/young-woman-with-curly-hair-looking-through-binoculars-gm825159892-133809499" rel="noopener" target="_blank"><em>Image by Wavebreakmedia</em></a>

How to conduct observational research

Try WBHA, or writing by hanging around You’ve heard about...
AI/Writing process / Write Better, Easier, Faster
<strong>Just one</strong> Of course your message can branch out. But build it on a single foundation. <a href="https://www.shutterstock.com/es/image-photo/mans-hand-isolated-on-white-background-90174028" rel="noopener noreferrer" target="_blank"><em>Image by ninell</em></a>

Focus on one angle of the story

Single point, simple message You can’t cram size 10 hips...
AI/Writing process / Message length / Readability / Write Better, Easier, Faster
<strong>Point it out</strong> Use your one-sentence story angle in your piece. <a href="https://www.istockphoto.com/photo/kid-hand-pointing-with-index-finger-isolated-gm939627170-256900935" rel="noopener noreferrer" target="_blank"><em>Image by Prostock-Studio</em></a>

Make your key point in writing

Use it as a headline, deck or nut graph Once...
AI/Writing process / Message length / Readability / Write Better, Easier, Faster
<strong>Here’s an idea: Have a point!</strong> To find your story angle, focus on a single idea, summarize that idea in one sentence and use that sentence high in your story. <a href="https://www.shutterstock.com/image-photo/happy-woman-curly-hair-got-inspiration-2103309467" rel="noopener" target="_blank"><em>Image by Cast Of Thousands</em></a>

What is a story angle?

4 ways to find your focus My favorite scene in...
AI/Writing process / Write Better, Easier, Faster
<strong>Make it stick</strong> Keep your story angle or brand story short and sweet.

Squeeze the angle of a story into one sentence

Write it on a sticky note How do you squeeze...
AI/Writing process / Write Better, Easier, Faster
<strong>The right connection</strong> Analyzing and organizing information helps you see new connections — and primes your brain for the next step of the creative process. <a href="https://www.shutterstock.com/image-photo/japanese-businessman-who-draws-illustration-chart-1239592792" rel="noopener" target="_blank"><em>Image by kazuya goto</em></a>

Analyzing is the 2nd creative process step

Look for themes, holes, relationships, structure What’s the best way...
AI/Writing process / Write Better, Easier, Faster
<strong>We can write what we can read</strong> What’s on your reading list? <a href="https://www.shutterstock.com/image-photo/portrait-reader-glasses-holding-book-looking-1709068501" rel="noopener" target="_blank"><em>Image by CarlosDavid</em></a>

Read like a writer, write like a reader

To become a better writer, read better writing When I...
AI/Writing process / Read to write / Write Better, Easier, Faster
<strong>Read this!</strong> To become a better writer, become a better reader. <a href="https://www.shutterstock.com/es/image-photo/content-african-woman-charming-smile-laughs-1186050244" rel="noopener" target="_blank"><em>Image by Cast Of Thousands</em></a>

How does reading help you become a better writer?

Find a mentor in your favorite communications I recently sent...
AI/Writing process / Read to write / Write Better, Easier, Faster
<strong>Word from the wise</strong> Some say Winston Churchill saved the Western world with his words. So why not model your executive quotes after his? <a href="https://www.shutterstock.com/image-photo/united-kingdom-circa-1974-vintage-british-168386360" rel="noopener noreferrer" target="_blank"><em>Image by chrisdorney</em></a>

How to read like a writer

Make Churchill your muse for executive sound bites and more...
AI/Writing process / Read to write / Write Better, Easier, Faster
Load More loader

Reach more
readers with
our writing tips

Never miss a tip!

Newsletter

Are you
ready to
make your
readers

love you?

We can’t wait to work with you!

Contact