Metaphor
How to avoid cliché in writing
Shift imagery to refresh your metaphor I was delighted when personal finance writer Tom Saler submitted this analogy in a...
How to avoid clichés in your message
Turn hackneyed phrases into fresh, exciting metaphors Academics call clichés dead language. Don’t let readers burn...
How to handle metaphor research
Go beyond the interview My writing team had one of those tough assignments recently that only a geek like me...
How to create metaphors and similes
3 ways to craft clever figures of speech When a Hollywood pitchman wants to sell a new horror film about...
Don’t mix metaphors — and other metaphor ‘don’ts’
Do sync with the subject, don’t write a groaner Don’t mix metaphors. Fewer are more persuasive. Choose one concept for...
New Year’s Writing Resolutions
8 of my favorite tips for 2023 I’m a poor resolver. For many years, my New Year’s Resolution was “I...
What is the purpose of a metaphor?
Metaphor is like Elvis; it shakes us up Why metaphor? The King of metaphor In ‘All...
Why is a metaphor effective?
People learn through metaphor When my grandfather first saw a car, he didn’t think “automobile.” He thought, “That’s a carriage...
What’s the effect of statistics in persuasive writing?
Reframe the data to improve decision-making People in one study rated a disease that kills 1,286 people out of every...
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