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Jargon

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<strong>Things that make your readers go ‘huh?’</strong> Translate the language of your organization into the language of your audience. <a href="https://www.shutterstock.com/image-photo/thinking-mans-head-had-idea-262508207" rel="noopener" target="_blank"><em>Image by vchal</em></a>

How to overcome jargon in writing

Use the words in your reader’s head, not the words in your head When Elizabeth Kolbert wrote about climate change...
<strong>Get the blah blah out</strong> Technical jargon and other gobbledygook may suggest that your organization is in a slump. <a href="https://www.shutterstock.com/image-photo/businessman-holding-paper-that-say-blah-113481784" rel="noopener" target="_blank"><em>Image by happystock</em></a>

How does jargon affect communication?

Gobbledygook makes you look less intelligent There may be a link between jargon and poor business performance, according to a...
Gobbledygook turns readers off and reduces your chances of getting your ideas across. <a href="https://www.shutterstock.com/image-photo/blah-gesture-advertising-background-chatting-communication-2132908937" rel="noopener" target="_blank"><em>Image by Golubovy</em></a>

How can jargon affect communication?

Jargon makes your messages harder to read and understand Richard Teerlink, chairman of Harley-Davidson, stands in front of a screen...

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