February 18, 2018

Why persuasive writing?

Move people to read — and readers to act

Why persuasive writing?
Readers receive more than 5,000 messages a day — nearly 2 million a year. In this environment, people throw away most of these messages just to survive. The solution for communicators who need to get the word out?

Position your message in the readers’ best interest. Make sure readers understand immediately why they should make time to read your copy now.

Get more tips on why persuasive writing on Rev Up Readership.