People look at 70% of lists — if you write them right

Types of list stories | |
![]() | What is a listicle, or list article? Three types of list stories to try ‘109 Cats In Sweaters’ is just one type of list article. Check out BuzzFeed’s Jack Shepherd lists of types of list stories. |
![]() | Listicle ideas: Try statistical indexes Add a ‘Harper’s Index’-style piece Take a tip from Harper’s, and add a list of fun facts and fascinating stats to your list of listicle ideas. |
How to write a listicle | |
![]() | Listicle template: How to write a good list 6 tips for crafting list articles, blog posts Step 1 — List lists: Before you write your next listicle, check out this list of six tips for crafting readable, scannable lists. |
![]() | How long should your listicle blog post be? Don’t include too many items … or too few How do you know when your list is too long? Here’s a list of 8 tips for the length of your list. |
![]() | Sell benefits, not features, in lists Make benefits lists parallel, verb-based Grocery list: When listing benefits, choose verbs — eat, live, support — not nouns. |