Home » Writing tips » What is readability, and why should you care? » Resources on classic readability studies
How does word length affect readability? Is it OK to start a sentence with a conjunction? Does that passive voice really make your butt look bigger? In this workshop, you’ll learn to apply more than 130 years of readability research to your own messages.
Make all your messages easier to read and understand with the help of this manual. Find out why one communicator says: “Cut Through the Clutter was a breakthrough for me.”
Thank God for William H. Dubay, principal of Impact Information! He’s put tons of information about classic readability studies into four books. The best news? They’re all free.
Learn about adult literacy surveys and research on readability and the readability formulas from William H. Dubay, principal of Impact Information.
Read the original articles of readability researchers, including William S. Gray, Edgar Dale and Jeanne S. Chall — all collected and curated by Impact Information’s William H. DuBay.
William H. DuBay’s introduction to the principles of plain language and guidelines for matching your text with the reading skill of the audience
How long should your press release or other PR piece be? Your headline? Your lead?
Learn “the numbers” you need to measurably improve your readability at NOT Your Father’s PR Writing — our PR-writing workshop starting July 12.
There, you’ll learn to write a one-minute release (Journalists rarely spend longer reviewing releases).
You’ll find out how to measurably improve readability. (PR pros in our press release workshops have improved readability by up to 300% with our cool — free! — tool.)
Save up to $100 with our group discounts.