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Half of reporters complain that quotes in releases don’t sound natural, according to a 2014 Greentarget survey. Maybe that’s why 78% of them don’t regularly use quotes from releases.
So how can you write quotes that reporters will actually use?
At NOT Your Father's News Release — our two-day PR-writing workshop in Washington, D.C., on Oct. 17-18 — you’ll learn how to transform your quotations from bleh to brilliant.
You'll steal techniques from Silver Anvil winners for making your sound bites sound better … and learn to avoid the worst PR quote clichés (PR Newswire sees 1,284 of these in a single month.)
Save up to $100 with our group discounts.