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If you want to Catch Your Readers, you need to think like a reader. Then you need to use the bait your reader likes, not the bait you like.
Want to learn a four-step process for making your message more relevant, valuable and rewarding to your audience. If so, bring Ann in to present Catch Your Readers — a persuasive-writing course — to your team.
There, they’ll learn the formula readers use to determine which messages to read. Discover two rewards they can use to boost audience interest in their message. And learn a magic word that focuses reader attention on their message.