“How to write a good email: 1. Write your email; 2. Delete most of it; 3. Send.”
— Dan Munz, senior advisor, U.S. Department of State
“The rule for web content is to keep it short. The rule for email content is to keep it ultra-short.”
— Jakob Nielsen, ‘king of usability’
Cut Through the Clutter on Email
Email recipients spend an average of just 11 seconds on email promos they review. So how do you write concise emails that recipients will read?
If so, bring Ann in to present Think Inside the Inbox — a one- to two-day email-writing workshop — to your team.
Your team will learn how to get the word out in 11 seconds with our simple formula, write paragraphs that aren’t impossible to read on smartphones, and hit the right readability grade level for email recipients.
Plus: Learn to avoid the Goldilocks Conundrum to write emails that aren’t too long or too short but are just write.