Home » Writing tips » How to write display copy, micro content » Skimming, scanning, reading? What ‘readers’ really do » Quotes on skimming, scanning, reading
Most readers spend, on average, fewer than 15 seconds on a page, according to a study by Chartbeat. Getting your message across to skimmers, scanners and other nonreaders may be the most important content marketing strategy there is.
Would you like to learn which words they’re reading, and how to put your key messages where their eyes are?
If so, bring Ann in to present Get Clicked, Liked & Shared — a one- to two-day content-writing course — to your team.
Your team will leave with tips and tricks for tearing down the obstacles to reading your post.