Draw people into your web pages, blog posts, emails and social media
How to write catchy headlines for the web | |
 | Steal tricks from the world’s best online headlines BBC’s heads are short, clear, front-loaded and context free The world at a glance: The BBC’s headlines encapsulate the world’s news in an average of 34 characters each. |
 | What writers & others say “Not everyone wants to play, ‘What’s the last word in the headline?’” — Andy Bechtel, associate professor, School of Journalism and Mass Communication at UNC-Chapel Hill |