Quotes on the 5-step creative process

What writers & others say

Quotes on the 5-step creative process

Image by Yousef Al Nasser

“There is a muse, but he’s not going to come fluttering down into your writing room and scatter creative fairy-dust all over your typewriter or computer station. He lives in the ground. He’s a basement guy. You have to descend to his level, and once you get down there, you have to furnish an apartment for him to live in. You have to do all the grunt labor, in other words, while the muse sits and smokes cigars and admires his bowling trophies and pretends to ignore you.”
— Stephen King, prolific author of mostly horror novels, in On Writing

“You can’t wait for inspiration. You have to go after it with a club.”
— Jack London, author, oyster pirate, deep-sea sailor, hobo and Alaskan prospector

“Work your day around the creative process, don’t work the creative process around your day.”
— Ann Wylie, writing coach, Wylie Communications

“The production of ideas is just as definite a process as the production of Fords. The production of ideas, too, runs on an assembly line; that in this production the mind follows an operative technique which can be learned and controlled; and that its effective use is just as much a matter of practice in the technique as is the effective use of any tool.”
— James Webb Young, a pre-Mad Men-era ad executive, in A Technique for Producing Ideas
  • Get to Aha!

    Master a creative process that works with — not against — your brain

    Want to come up with fresher, faster, more inspired story ideas and writing insights?

    Get to Aha! Master a creative process that works with — not against — your brain

    Welcome to the wonderful world of the creative process.

    At Master the Art of the Storyteller — our two-day hands-on creative-writing master class on July 25-26 in Portland — you’ll master a five-step creative process that helps you produce more and better ideas. Specifically, you’ll learn how to:

    • Write while washing the dishes: Find out why taking a walk, a nap or a break is actually part of the creative process.
    • Treat writer’s block, procrastination and formulaic thinking: When you understand the creative process, you can end-run some of the common problems that writers and editors face.
    • Avoid "creative incest": Stop creating communications that are dull replicas of the same thing you did last year — and the year before that.

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