“Out of nowhere the Idea will appear. It will come to you when you are least expecting it — while shaving, or bathing, or most often when you are half awake in the morning. It may waken you in the middle of the night.”
— James Webb Young, a pre-Mad Men-era ad executive, in A Technique for Producing Ideas
Master the magic of the creative process
Have you ever come up with a brilliant idea — on the way home from the brainstorming meeting? Developed a creative theme for the annual report while pulling weeds? Written the perfect headline in the shower?
Learn to access this superpower every single day by bringing Ann in to present Write Better, Easier & Faster a one- to two-day writing-process course — to your team.
There, they’ll learn to come up with brilliant solutions to real-life problems, make the most of every minute in their day and overcome writer’s block and procrastination by understanding how the brain really works.