February 18, 2018

Creative copy

Steal techniques from the fiction writers

creative copy

It ain’t fluff.

Creative material grabs and keeps reader attention. It paints pictures in your readers’ minds so they understand your points faster, enjoy them more and remember them longer. And it communicates more clearly, creates a “buzz” for your topic and enhances credibility.

Here’s how to tap the power of creative copy.

Make Your Copy More Creative

Model the masters

More on creative copy