Learn to Write Better, Easier & Faster in this writing workshop
As a writing trainer and coach, I can always tell when a writer has:
- Written a story before organizing it
- Edited a story before writing it
- Failed to edit the story at all
I can tell when a writer writes by typing up her notes and moving them around in Microsoft Word — or when he sits with his nose in his notebook for too long.
The writing process is important: The way you write affects how well you write.
Problem is, most of us were taught a lousy writing process.
Why we don’t know how to write
While we talk a lot about what to write — More stories! Fewer words! Shorter sentences! — we don’t focus so much on how.
“Other writing coaches tell you what to do. Ann shows you how.”
— Roberta Laughlin, vice president, mutual funds marketing, Northern Trust
Writing is hard because we weren’t taught how to write. Instead, we were taught how to edit: how to spell, punctuate and use the right grammar.
But there is a how to writing. In fact, following a few simple steps in the right order can help you come up with more great ideas. It can also help you write better, easier and faster.
What you’ll learn in our writing workshop
In our How to Write Better, Easier & Faster writing workshop, you’ll learn how to:
- Master a six-step writing process that works with — not against — your brain. Chances are, you’re skipping the most important one!
- Invest your writing time where it will do the most good. You’re probably currently spending most of your time where it will do the least good, according to national standards.
- Stop commiting creative incest. As with actual incest, says one guru, the product of creative incest just keeps getting dumber and dumber and dumber with each generation.
- Workshop steps of the writing process in work sessions, mini lessons and writing reviews.
- Experience flow, where your fingers fly across the keyboard. Most communicators have never experienced this creativity and productivity high. If fact, most communicators have never actually written. They’ve typed. They’ve moved notes around in Word documents. But they’ve never actually written.
- Edit before writing. You can’t afford to write eight pages for every three you use. Hit your word count — first time, every time, with this simple hack.
- Go beyond Just the facts, Ma’am. Are you still making readers’ eyes glaze over by packing your story with all of the W’s and the H? Instead, learn to interview for story and other colorful details that actually engage readers.
- Breathe new life into tedious topics with 10- and 15-minute tricks.
- Write while you’re doing the dishes — or taking a shower, or driving home from the brainstorming session.
How your writing will benefit
Communicators who practice this writing process are:
- Less likely to suffer from writer’s block
- More likely to meet their deadlines
- Unlikely to get stressed out in the process
Over the years, this writing process has helped me:
- Save thousands of hours writing
- Create a body of work I’m extremely proud of
- Travel the world, working with clients like Coca-Cola and Toyota
- Make millions of dollars — sadly, now all invested in Twix bars
Want to travel the world? Make millions? Nab that next promotion or new job?
Use the writing-process steps I’ll teach you in class — in the right order — and you’ll soon be writing better, easier and faster, too.
I’m ready to Write Better, Easier & Faster. I’d like to:
Questions? Contact Ann.