Three scientific ways to get your fans to spread the word
Dan Zarrella does it again.
When it comes to viewing time, usability expert Jakob Nielsen says, web visitors spend:
To make the most of this reading pattern, Nielsen counsels that you:
Work on a client’s new website has me thinking about navigational structure.
Whether you’re organizing a website or a magazine article, a museum exhibit or your family’s letters and memorabilia, there are only five ways to structure information.… Read the full article
The summary blurb under the headline does the heavy lifting on a webpage. According to the Eyetrack III study of online behavior:
Create engaging, effective publications with Wylie Communications Inc.’s consulting services.… Read the full article