Quotes on subheads

What writers & others say

Quotes on subheads

Image by Camille / Kmile

“A writer who knows the big parts can name them for the reader, using such markers as subheadings and chapter titles, the reader who sees the big parts is more likely to remember the whole story.”
— Roy Peter Clark, senior scholar, The Poynter Institute

“[Subheads] act as road signs on a reader’s journey through the text. They give direction and highlight key information and points of interest. If your signals are clear your readers can quickly see what’s most important and what they want to read.”
— Jacqueline Howard, author of “12 Key Parts of a Newsletter,” Tuscaloosa City Schools

“Subheads increased reading for skimmers and for those whose attention was about to wane.”
— The Poynter Institute
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