Tell your story with a photo and info nibbles
I love Eating Well’sdepartments “Bites” and “Last Bite” so much that I stole them.
Modeled them, that is, for a recurring feature in Health, one of Wylie Communications’ client magazines.
“Bites” uses this formula:
- Standing head
- Strong image
- 400 words or so of marginalia — facts and stats, mini stories, callouts and other free-standing pieces of copy
Open the Creativity Toolbox
Want to come up with fresh ways of telling the same old story?
- Bring Ann to your organization for a workshop on Opening the Creativity Toolbox.
- Get dozens of tipsheets on developing creative story approaches at RevUpReadership.com.
- Get ideas for making your own communications more creative with a communication review.