PR writing
Get the word out
Go beyond PR 101 with sophisticated media relations pieces.
- Lead on: Write better release openers
- Put people first: Optimize releases for readers as well as Google
- Write headlines for Google News: Keep ’em short
- Writing in the wrong direction: PR pros give young professionals a failing grade
- Go social for PR: Journalist shares which tool to use for what
- Don’t give up on traditional media: Newspapers still set the media agenda, Pew study says
- Write a world-class release: Steal these six techniques from Silver Anvil-winning campaigns
- Write headlines for Google News: Keep ’em short
- Boil it down: Explain ‘About us’ in your boilerplate
- Boil down your boilerplate: Keep it short
