Wordplay
Surprise and delight your readers
Acronyms
- Alphabet scoop: Create acronyms that help readers retain information
Alliteration
- Alliterate a little list: ‘A spoonful of alliteration helps the medicine go down’
Etymology
- ‘His severed head would suffice’: Extend ideas with etymology
- The emperor of etymology: Siddhartha Mukherjee explains ideas through language
Haiku
- Haiku masters: Readers offer writing tips in 17 syllables
- Poetry in motion: New York City launches haiku street safety signs
Rhetorical techniques
Rhyme
- Rhyme for reason: If Bill Radke can do it, you can too
Twist of phrase
- Resurrect a cliché: Rewrite your least favorite buzz phrase
Model the masters
- Write it like Winston: Make Churchill your muse
- ‘Obstinate popinjays swarm the airwaves’: Communicators model Loren D. Estleman
- ‘Spank those naughty little oxidants’: Creative communications from London
Wordplay workouts
- Puzzled?: You’re not goofing off, you’re just developing wordplay skills
