Create an Approval Process That Doesn’t Drive You Nuts

How to take control of the review system so it doesn’t control you

“Ann Wylie’s been-there, done-that tips are an excellent guide to removing yourself from approval hell.”

— CornerBarPR.com
Find out what others say about Ann’s approval process resources

Nothing makes your job worse than the approval process. It stalls the production process, garbles your carefully crafted copy and turns you from a professional communicator into a pleading, whining comma jockey.

The bad news is you don’t win the approval process war comma by comma. If you’re begging for authority, article by article, to choose whether “that” or “which” is the right word to use in the fourth paragraph, you’ve already lost. In fact, the only way to win the war is for the communication group to own the approval process.

Now you can find out how to run the approval process so it doesn’t run you. In this 20-page handbook, you’ll learn:

• A 13-step strategy for designing an approval process that works
• Why a convoluted approval process costs your company time, money, credibility, quality and talent. (Adapt this list for a white paper to management explaining how your approval process can benefit the company)
• Quick tips for making the process better and easier
• How to reduce the number of reviewers
• How Hallmark Corporate Communications “took back” the approval process, empowering communicators to make final decisions about changes and to go ahead and publish if reviewers didn’t respond by deadline. (Use this approach to turn your own process around)

Order today. You’ll find out why Jody Donohue, commercial marketing manager of Commerce Bank, says:

“I inherited a very broken review and approval system. The thoughts you shared are helping me take back control of the process.”

Digital learning tool (PDF). Get your order today — and pay no shipping — when you download this e-book. U.S. $17.50

Gold member discount price: $14.75. You save $2.75. Not yet a Gold member?

Buy now | Offline ordering options | Top of page

Serious about developing your skills? Get Ann’s Power Pack and save!